Conversational AI
Our conversational AI services turn passive visits into two-way conversations that move customers toward what your brand and your customers both actually want.
The AI chatbot made for brands
Contextually-relevant triggers
Say goodbye to generic messages and the unhelpful “You might find this article helpful” responses. Our chatbot provides CTAs tailored to each page based on the visitor’s interest, maximising conversation open rate.
Custom user journeys
Custom-designed user journeys, built through our chatbot development services, that move consumers toward relevant content and products — informed by our search and content strategy — while meeting brand objectives.
Real-time insights
Through the control panel, marketing teams are empowered with audience engagement and insights, keeping on the pulse of what their consumers really need.
User-friendly dashboard and analytics
Monitor performance, adjust settings and optimise conversations with ease. Our conversational AI solutions come with a user-friendly dashboard, so you can stay on top of results and make improvements. Go even deeper with the OPTIQ AI visibility dashboard.
Conversational AI is re-shaping how our clients are interacting with their customers on their owned channels, whilst providing invaluable insights for the marketing teams. The AI chatbot intuitively nudges visitors along the funnel with highly relevant, useful responses and content.
Raphael Neves
Chief Technology Officer
What’s in it for consumers?
It’s not everyday a consumer gets the chance to speak directly to a brand, especially in an informal and personal interaction. Instant help and ideas with brand pizzazz, when consumers land in your DM’s and website, give them an experience, take them on a journey, become their trusted companion. They’ll soon love your brand more as a result!
FAQs
A regular chatbot follows a script: fixed rules, set responses, and the dreaded “you might find this article helpful” dead ends.
Conversational AI is smarter than your average bot. It reads context, understands what each visitor’s actually after, and responds with brand-safe, genuinely relevant conversation rather than canned replies.
The difference is a real two-way exchange that adapts to the person, not a decision tree they have to fight through.
By picking up on what each visitor’s interested in, conversational AI delivers AI customer personalisation in real time — the right message, product or content at the right moment.
And because it feeds live data straight to your dashboard, your team can see what customers really want and keep optimising the experience as they go.
Today, our conversational AI creates rich, personalised experiences on your own website, where you have the most control over the journey and the data.
It starts with discovery — understanding your brand, your objectives and your customers — followed by setup and configuration.
From there, most brands are live and gathering real customer insight within weeks. We won’t quote a one-size-fits-all timeline, because the right build depends on your goals; what we will do is get you live efficiently and improving from day one.
Not at all. While we’re best known for our work with beauty and personal care brands, our client base spans sectors — including Sanofi in healthcare, Oracle in enterprise technology and N26 in fintech.
The same principle applies whatever the category: understand how your audience behaves, then build an experience that genuinely serves them.
Talk to us
We are all about creating needs-led content for omnichannel search and social – the sure way to futureproof your brand’s digital performance.